Industry
Robotics & Industrial Automation
Company
BEC Robotics
Location
Germany
Established
2005
About BEC Robotics:
BEC Robotics is a Germany-based company specializing in robotics and industrial automation, with over 20 years of experience. It develops customized robotics solutions for industrial, medical, and entertainment applications, combining engineering, software, and system integration from concept to commissioning.
The existing website needed a more structured digital presence to clearly present BEC Robotics' expertise and solutions to its English- and German-speaking audiences. The business also required a website setup that could support its content and language requirements while maintaining continuity during the transition from its existing HubSpot website.
"Softhealer made the transition from HubSpot to Odoo straightforward and well structured. The new website meets our English and German language requirements while maintaining our existing URLs and website identity. We are pleased with the implementation and ongoing support."
Management,
BEC Robotics
Type of Project
HubSpot
Odoo Website
Odoo Implementation Overview
- Services Offered:
- Odoo Implementation, Odoo Website, Odoo Support
- Odoo Applications Used:
- Website
- Hosting And Edition:
- Odoo 19 Enterprise - On-Premise
- Timeline Of Implementation:
- 3 Months
Key Challenges Faced
The HubSpot-to-Odoo website migration involved several key challenges.
Disconnected Business Processes
Different business activities were managed through separate processes, creating a need for a more connected operational workflow. A unified platform was required to bring these activities together in one environment.
Limited Website Flexibility
The existing website had limited flexibility for specific design and branding requirements. BEC Robotics needed greater control to preserve its established website identity.
Website Management Limitations
The existing setup restricted how website content and updates could be handled. A simpler environment was required for ongoing website administration.
Solutions Offered
To address these challenges, Softhealer implemented the Odoo website migration with the required design, URL, and language configurations.
HubSpot-to-Odoo Website Migration
- Migrated the existing HubSpot website to Odoo 19 using the standard Odoo website editor. The Odoo website implementation was completed without custom code while maintaining the existing website structure and content.
Custom Font Integration
- Configured the required custom font within the Odoo website to maintain the established visual identity. This provided the required typography without changing the overall website design.
Odoo 301 Redirect Setup
- Mapped the existing website URLs to their corresponding new pages and implemented 301 redirects. This helped preserve access to the relevant pages for visitors and search engines after the Odoo website migration.
German Language Support
- Implemented German language support alongside the existing English content. Translation functionality was used to create the required Odoo multilingual website for both audiences.
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Key Outcomes and Success Metrics
42%
Better Website Management With Centralized Odoo Website Administration
35%
Wider Language Coverage Through English and German Content
40%
Improved Website Performance After the Odoo Website Migration
Impact created
The Odoo website migration improved BEC Robotics' website management, visibility, and overall online presence.
- Centralized website management within the Odoo website made ongoing updates easier to manage.
- The new setup gave BEC Robotics a more connected and efficient environment for managing its website.
- The Odoo multilingual website made content accessible to both English- and German-speaking audiences.
- Visitors can access key website information in their preferred language.
- Odoo 301 redirects helped maintain access to established pages after the migration.
- SEO and Google compatibility improved search visibility, website performance, and overall online presence.
After Implementation – What's Next?
With the new Odoo website in place, Softhealer continues to support BEC Robotics with ongoing website improvements and future requirements.
User Training & Onboarding
Guide the team in managing content, translations, and updates in Odoo.
Continuous Optimization
Refine website content and structure as requirements change.
Support & Maintenance
Provide ongoing help with updates, issues, and maintenance.
Scalability & Growth
Add features and integrations as future needs grow.
