Industry
Kitchenware
Company
Kinon India
Location
Rajkot, Gujarat
Established
1996
About Kinon India:
Kinon India is a wholesale kitchenware supplier based in Rajkot, Gujarat, offering a wide range of plastic and stainless steel products such as hand choppers, airtight containers, juicers, lunch boxes, and storage solutions.
The company serves retailers and bulk buyers across India, focusing on product quality, efficient distribution, and a diverse kitchenware product range. As the business grew, there was a need to improve retailer interaction and product presentation, which led to the implementation of a custom Odoo B2B website development solution.
"The new website makes it easier for retailers and bulk buyers to explore our products. The retailer account system and Kinon Points feature have improved engagement, and we are receiving more inquiries after the launch."
Management Team,
Kinon India
Type of Project
Old Website
Odoo Ecommerce Website
Odoo Implementation Overview
- Services offered:
- Odoo Ecommerce Website Development, Odoo Website Customization, Odoo SEO Optimization
- Odoo applications used:
- Website, eCommerce, Sales, CRM, Customer Portal
- Hosting and edition:
- Cloud Hosting · Odoo 17 Community
- Timeline of Implementation:
- 1 Month
Key Challenges Faced
Website Design and User Experience Limitations
The existing website had an unstructured layout and outdated design, making it difficult for users to navigate and explore products across different devices.
Limited B2B Functionality and Retailer Interaction
The platform did not support retailer account management, bulk inquiries, or Kinon Points reward system, limiting smooth interaction with wholesale customers.
Product Organization and SEO Structure Issues
Products were not well-organized, and key sections like best-sellers, new arrivals, and testimonials were missing. The website also lacked proper SEO setup, affecting visibility and discoverability.
Solutions Offered
Looking at the website requirements, we implemented a custom Odoo website development for Kinon India to improve user experience and support wholesale customer interaction.
Modern Website Design with Clear Pricing & Delivery Info:
- Developed a modern, responsive website with a clean layout and improved visual structure, ensuring strong brand presentation. Factory-direct pricing and the 3–4 day doorstep dispatch commitment were clearly highlighted to build trust and transparency.
Easy Navigation for Retailers & Bulk Buyers:
- Redesigned navigation and product structure to make browsing simple for retailers and bulk buyers, ensuring a smooth experience across desktop and mobile devices.
Retailer Accounts, Rewards & Bulk Inquiry System:
- Implemented easy retailer account creation, displayed the Kinon Points reward system, and added bulk inquiry forms to manage customer interactions efficiently.
Better Product Display & Customer Trust Sections:
- Added clear sections for best-sellers, new arrivals, and customer testimonials to improve product discovery, highlight high-demand items, and build trust through real customer feedback.
SEO Setup for Better Search Visibility:
- Improved keyword usage, meta tags, and overall site structure to help the website rank better and attract more relevant visitors.
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Key Outcomes & Success Metrics
30%
Increase in retailer engagement with improved website experience
20%
Faster product navigation with structured categories
25%
Increase in bulk inquiries through retailer accounts and forms
Impact created
With our custom Odoo website development, Kinon India transformed its digital presence into a structured, modern platform.
- SEO optimization improved search visibility for kitchenware products.
- Better site structure and meta tags improved discoverability.
- Clean, modern design with full mobile responsiveness.
- Smooth navigation improves browsing across devices.
- Retailer accounts, Kinon Points, and testimonials improve interaction.
- Supports better engagement and customer retention.
- Improved user experience leads to higher customer inquiries.
- Supports faster conversions and repeat business growth.
After Implementation – What's Next?
Implementing the website is just the beginning. Here's how we help you manage and grow your Odoo website:
User Training and Onboarding
Your team is trained to manage products, handle retailer accounts, and respond to inquiries easily.
Continuous Improvement
We regularly review the website and make improvements to keep it working better.
Support and Maintenance
We fix issues, apply updates, and ensure the system runs smoothly.
Scalability and Growth
We help you add new features and expand the website as your business grows.
