Transforming an Incomplete Odoo 14 Implementation into a Future-Ready Odoo 18 ERP

Hats ON Ad & Tech Agency Case Study

Transforming an Incomplete Odoo 14 Implementation into a Future-Ready Odoo 18 ERP

Hats ON Ad & Tech Agency

Industry

Advertising & Digital Marketing

Company

Hats ON Ad & Tech Agency

Location

Nicosia, Cyprus

Established

2019

About Hats ON Ad & Tech Agency

Hats ON Ad & Tech Agency is a full-service advertising and digital marketing agency based in Nicosia, Cyprus. The company provides branding, creative services, digital marketing, web development, and technology solutions that help businesses build a strong digital presence and support long-term growth.

As the business expanded, the existing Odoo 14 system became outdated and the incomplete ERP project created gaps in daily operations. Upgrading to a newer Odoo version became essential to support changing business requirements without losing existing data and processes.

"Softhealer successfully recovered our incomplete Odoo project and completed the Odoo 14 to Odoo 18 migration. Their team ensured our business data, custom workflows, and daily operations remained intact throughout the project. We now have a stable ERP system that supports our current operations and future business needs."

Management Team,

Hats ON Ad & Tech Agency

Type of Project

Old Odoo V14
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Old Odoo V14

New Odoo V18

New Odoo V18

Odoo Implementation Overview

  • Services Offered:
  • Odoo Migration, Odoo Customization, Odoo Implementation, Odoo Services
  • Odoo Applications Used:
  • Contacts, Discuss, CRM, Sales, Purchase, Inventory, Accounting, Employees, Project
  • Hosting And Edition:
  • Odoo.sh – Odoo 18 Community
  • Timeline Of Implementation:
  • 2 Months

Key Challenges Faced

Outdated ERP System

The company was operating on Odoo 14, which lacked the latest features, performance improvements, and security updates. This made it difficult to support changing business needs.

Incomplete ERP Implementation

The existing Odoo project was left unfinished. This caused operational gaps and stopped the business from fully using its ERP system.

Risk of Data Loss During Migration

Migrating master data, transactional records, and existing configurations during the Odoo 14 to Odoo 18 migration required careful planning to maintain data accuracy and business continuity.

Custom Module Compatibility Issues

Existing custom modules and workflows needed to be migrated and made fully compatible with Odoo 18 without affecting daily operations.

Manual Communication Workflows

The business depended on manual email communication, making routine processes time-consuming and increasing administrative effort.

Solutions Offered

We delivered Odoo ERP migration services to complete the Odoo 14 to Odoo 18 migration and recover the client's incomplete implementation.

Odoo 14 to Odoo 18 Migration

  • Successfully migrated the client's ERP system from Odoo 14 to Odoo 18 Community, providing access to the latest features, improved performance, and enhanced security. The upgraded system established a modern platform to support the company's future business needs.

ERP Project Recovery

  • Reviewed the existing implementation, resolved pending issues, and completed the remaining project requirements. This helped establish a stable ERP system that aligned with the company's operational needs.

Data Migration & Validation

  • Migrated master data, transactional records, and system configurations while maintaining data accuracy throughout the migration process. This ensured the upgraded system preserved critical business information.

Custom Module Upgrade

  • Updated and optimized existing custom modules and workflows to ensure full compatibility with Odoo 18. The upgraded customizations continued to support the company's business processes without disrupting daily operations.

Email Workflow Automation

  • Implemented automated email workflows based on the client's business requirements. This reduced manual communication tasks and helped simplify routine business processes.

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Business partners shaking hands, symbolizing Odoo ERP partnership and successful collaboration

Key Outcomes and Success Metrics

35%

Faster ERP Performance after upgrading to Odoo 18

40%

Reduced Manual Email Processing through workflow automation

100%

Business Data Migration with preserved data integrity

Business partners shaking hands, symbolizing Odoo ERP partnership and successful collaboration
Business partners shaking hands, symbolizing Odoo ERP partnership and successful collaboration
Business partners shaking hands, symbolizing Odoo ERP partnership and successful collaboration

Impact created

The Odoo 14 to Odoo 18 migration provided a modern ERP platform that improved system reliability, preserved business data, and strengthened day-to-day operations.

  • Upgraded to Odoo 18 with improved system performance and reliability.
  • Established a stable ERP environment after recovering the incomplete implementation.

  • Preserved existing business data, configurations, and custom workflows during the migration.
  • Reduced operational disruptions by maintaining continuity across daily business processes.

  • Improved coordination between internal teams and external freelancers.
  • Supported smoother collaboration across ongoing business activities.

  • Reduced manual communication through automated email workflows.
  • Supported more consistent and timely business interactions.

  • Created a scalable platform that can support future business growth.
  • Ensured custom modules remain compatible with Odoo 18 for continued business operations.
Corporate Office Meeting
Conclusion
The Odoo 14 to Odoo 18 migration successfully modernized Hats ON Ad & Tech Agency's ERP system, replacing an incomplete implementation with a stable and reliable platform. The project preserved critical business data, improved operational continuity, and supported more efficient day-to-day processes.
With Odoo 18 in place, the company now has a modern ERP foundation that can adapt to changing business needs and support future enhancements as the organization continues to grow.

After Implementation – What's Next?

Migrating to Odoo 18 is only the first step. Here's how Softhealer continues to support your business as it grows.

User Training & Onboarding

Train teams to confidently use Odoo 18 and its updated workflows.

Continuous Optimization

Refine workflows and improve system performance as business needs evolve.

Support & Maintenance

Provide regular updates, issue resolution, and ongoing ERP maintenance.

Scalability & Growth

Expand Odoo with new modules, integrations, and custom enhancements as your business grows.

Stuck with an Incomplete ERP Implementation?

Our experts help advertising agencies recover unfinished Odoo projects and create a reliable ERP for long-term business growth.
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